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New scent debuts in time for Valentine's Day.
February 8, 2013
By: TOM BRANNA
When it comes to fragrance, Coach has it in the bag. The fashion accessories leader is rolling out Coach Love, a floral, to match the romantic side of a woman’s personality. The fragrance is the third from Coach. First came, Signature, which represented classic elegance. Next up was Poppy, intended to be playful and youthful. The Coach Love fragrance was co-developed by Firmenich and Karyn Khoury, SVP-corporate fragrance development worldwide, Estée Lauder. It has top notes of mandarin, dewberry, green violet and freesia, with a heart of magnolia, jasmine and gardenia, and a drydown of sandalwood, patchouli, vanilla, caramel and musk. With Love EDP is available in three sizes: 1oz ($52), 1.7oz ($72) and 3.4oz ($92). Also available is a 5oz body lotion ($38) and a 5oz shower gel ($36). With Love will be available in about 2000 US department and specialty stores, according to Estée Lauder.
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